CHALLENGE
As Kraft Foods expanded their portfolio via multiple acquisitions, we were charged with developing the positioning and “Go-To-Market” plan.
SOLUTION
To own the snacking category, we designed a communications platform that demonstrated Kraft Foods’ portfolio of products to meet every snacking occasion — then we launched the messaging from coast-to-coast.
© 2025, QUINN FABLE ADVERTISING, INC. ALL RIGHTS RESERVED. ALL CLIENT LOGOS AND TRADEMARKS FEATURED HEREIN ARE THE RESPECTIVE TRADEMARKS AS REGISTERED IN THE U.S. AND OTHER COUNTRIES. QUINN FABLE CREATIVE LABS REPRESENTS THE THREE CREATIVE DIVISIONS OF FOCUS WITHIN QUINN FABLE ADVERTISING, INC.
© 2025, QUINN FABLE ADVERTISING, INC. ALL RIGHTS RESERVED. ALL CLIENT LOGOS AND TRADEMARKS FEATURED HEREIN ARE THE RESPECTIVE TRADEMARKS AS REGISTERED IN THE U.S. AND OTHER COUNTRIES. QUINN FABLE CREATIVE LABS REPRESENTS THE THREE CREATIVE DIVISIONS OF FOCUS WITHIN QUINN FABLE ADVERTISING, INC.